NARRATIVE INTELLIGENCE SRL ('Narrative Intelligence', 'we', 'us', or 'our') uses cookies and similar tracking technologies on our website to improve your browsing experience, analyse website traffic, and deliver relevant advertising. This Cookie Policy explains what cookies are, which cookies we use, and how you can manage your preferences.
This Cookie Policy is incorporated into, and should be read together with, our Privacy Policy and Terms of Service. Capitalised terms not defined here have the meaning given to them in those documents.
01 What is a Cookie?
A cookie is a small text file placed on your computer, tablet, or mobile device by a website when you visit it. Cookies are widely used to make websites function more efficiently and to provide information to website owners. They cannot contain software programs, viruses, or spyware, and cannot access other information stored on your device.
There are two main categories of cookies:
- Session cookies. Temporarily stored in your browser and automatically deleted when you close your browser window or tab.
- Persistent cookies. Stored on your device for a set period of time and reactivated each time you revisit the website that placed them. These include third-party cookies placed by providers other than the website you are visiting.
02 How we use cookies
Our website uses cookies for the following purposes:
2.1 Strictly necessary cookies
These cookies are essential for the website to function and cannot be switched off. They are typically set in response to actions you take, such as accepting or declining the use of cookies. These cookies do not store any personally identifiable information.
2.2 Analytics and performance cookies
We use Google Analytics to collect anonymised information about how visitors use our website, such as which pages are visited most often, how long visitors spend on the website, and how they navigate between pages. This information helps us improve the structure and content of our website. Google Analytics operates independently from us and has its own privacy policy, which we encourage you to review at policies.google.com/privacy.
2.3 Advertising and targeting cookies
We use cookies placed by the following third-party advertising platforms to understand the effectiveness of our campaigns and to serve relevant ads to visitors who have previously visited our website:
- Meta Pixel (Facebook / Instagram), placed by Meta Platforms, Inc. These cookies allow us to measure conversions, build audiences, and serve targeted advertisements on Facebook and Instagram. For more information, please review at facebook.com/privacy/policy.
- LinkedIn Insight Tag, placed by LinkedIn Ireland Inc. These cookies allow us to track conversions from LinkedIn ads, retarget website visitors, and gain insights about professionals who interact with our website. For more information, please review at linkedin.com/legal/privacy-policy.
These cookies are anonymous and store information about content viewed and interactions recorded, not about you as an individual. However, if you are logged into a Meta or LinkedIn account while visiting our website, those platforms may associate your visit with your profile in accordance with their own policies.
03 Cookies we use
The table below provides details of the specific cookies currently in use on our website:
| Cookie / Provider | Type | Duration | Purpose |
|---|---|---|---|
| _ga, _ga_* (Google Analytics) | Analytics | 2 years | Identifies unique sessions and measures user behaviour on the website. |
| _gcl_au (Google) | Advertising | 90 days | Tracks conversions from Google Ads campaigns. |
| _fbp (Meta Pixel) | Advertising | 90 days | Tracks visitors in order to serve relevant ads on Facebook and Instagram. |
| _fbc (Meta Pixel) | Advertising | 90 days | Stores the Facebook ad click parameter (fbc). |
| li_fat_id, bcookie, lidc (LinkedIn) | Advertising | 30 days – 1 year | Tracks visitors to serve relevant ads on LinkedIn and measures campaign effectiveness. |
| AnalyticsSyncHistory (LinkedIn) | Analytics | 30 days | Stores information about the timing of synchronisation with the LinkedIn service. |
| UserMatchHistory (LinkedIn) | Advertising | 30 days | Synchronises LinkedIn user IDs for advertising purposes. |
| Consent cookie (first-party) | Functional | 12 months | Stores your cookie consent preferences. |
04 Your Cookies choices
4.1 Cookies consent banner
When you first visit our website, you will be presented with a cookies consent banner that allows you to accept or decline non-essential cookies. You may change your preferences at any time by accessing the cookie settings panel available on our website.
4.2 Browser settings
All modern browsers allow you to manage cookies settings. You can configure your browser to refuse cookies, delete existing cookies, or alert you when a new cookie is being placed. Please note that disabling certain cookies may affect the functionality of our website.
For guidance on managing cookies in your browser, please refer to:
- Google Chrome: chrome://settings/cookies
- Mozilla Firefox: about:preferences#privacy
- Apple Safari: Settings > Privacy > Manage Website Data
- Microsoft Edge: edge://settings/privacy
4.3 Opting out of third-party advertising cookies
You can opt out of interest-based advertising from our third-party partners directly through their platforms:
- Google: adssettings.google.com
- Meta (Facebook / Instagram): facebook.com/adpreferences
- LinkedIn: linkedin.com/psettings/guest-controls/retargeting-opt-out
You may also opt out of interest-based advertising more broadly through the European Interactive Digital Advertising Alliance (EDAA) at youronlinechoices.eu.
05 Third-party services and links
Our website may contain links to third-party websites. This Cookie Policy applies only to our website. We are not responsible for the privacy or cookie practices of any third-party websites and encourage you to review their policies before providing any personal information.
06 Data transfers
Some of the third-party cookies described in this Policy may result in personal data being transferred to, or processed in, countries outside the European Economic Area (EEA), including the United States. We rely on appropriate safeguards, including the European Commission's standard contractual clauses, for such transfers, and we refer you to the privacy policies of the relevant third-party providers for further detail.
07 Changes to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in applicable law, or for other operational reasons. We will indicate the date of the latest revision at the top of this page. We encourage you to review this Policy periodically.
Contact
If you have any questions about our use of cookies or this Cookie Policy, please contact us at contact@perceptix.com.